Monday, January 6, 2014

Sizzlin' 70s Swimwear - Part 5!

Well, I hate to admit that things have been a little hectic around here lately, what with the holidays and vacation.  And I really had no idea what to post this week..  So when in doubt, there's only answer - SWIMSUITS!!  And with another cold wintery blast gripping the nation, it seems like the perfect time.

For this edition of Sizzlin' Swimwear series, we're going to take a tour of 70s featuring only the summer catalog editions of the major retailers...

Wendy Hill gets us started with some snappy swimwear from the first year of the decade of the 70s! (1)

Of course, we can't leave Kathy out!  No, no, no!!  Images like this beach scene from 1971, can certainly warm up things, even in the coldest part of winter!

And continuing on into 72, Kathy and Karen are still smoking hot in the early 70s swimwear.  Talk about sizzling!

Okay, let's jump into the mid-70s......

Joanne Vitelli looks great here.  I just.can't.resist.reaching.out.and.grabbing.that.bow.   Bad boy, BAD, BAD boy!!

Karen looks great in the one piece from 1975!

Kay looks uber cute-hot as she "Basks in a Bikini".

And now for the late 70s.....

Kathy and Karen together in white from JCP in 1977!  I remember that mesh thing that Kathy is wearing was quite popular in those days.  I haven't seen that style recently.  Also, I read a business article about the top ten brand names most likely to disappear in 2014.  JCPenney was at the top of the list.  First Aldens, then Montgomery Wards, now JCP, oh well...

Okay, this last pic is from the 1982 Aldens summer catalog, so it isn't from the 70s but hey, who cares? That is Jayne Modean on the right.

One last note on swimwear from the 70s...

Apparently swimwear was just as popular back then as now!  It's kind of hard to believe that they could get away with that back then!


footnotes:

(1) Okay, okay, I'm sure someone out there probably realizes that 1970 is NOT technically in the decade of the 70s, but is the last year of the 60s.  That is because there is no year 0, so each decade (and century) starts with 1 (1971, 1981, etc).  Let's not quibble about that and just enjoy the swimsuits!


31 comments:

  1. Just Love the photo of Kathy and Karen in the white suits. What could be better when almost the whole US will be in a really deep freeze tomorrow. They would look great in today's , almost nonexistent , suits too.

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    Replies
    1. Yes I agree with you on both counts. I thought that a few swimsuit pics would be a good morale booster in this latest winter blast!

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  2. Being a certified winter "hater" I love the swimsuit post! I especially like the red, white and blue ones!

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    Replies
    1. I thought it would be a good time for some swimsuits!!

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  3. More Jayne Modean Please!!!

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    Replies
    1. I hear ya! I'll make sure to work more pics of her into future posts!

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  4. In pic #4 (the one with Joanne Vitelli), the model in the red and white bikini is Lynn Woodruff, who is married to actor Sam Waterston (who also was a former model).

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    Replies
    1. Good to know. I've seen her in these catalogs before. I'll keep an eye out!!

      Thanks!!

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  5. Who's the brunette model in pic #8 with Jayne Modean? She and Jayne have appeared together in other catalogs.

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    1. That would be Micaela Sundholm. Yah she is Swedish yah!! I plan on doing a K Club Special on her in the near future. She was a fav Big Book catalog model in the late 70s early 80s.

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  6. Who's the brunette model in pic #8 with Jayne Modean? She and Jayne have appeared together in other catalogs.

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